Brand design

Your brand is so much more than a logo – It’s a visual mood that reflects your values and purpose.

I work with you to create thoughtful, consistent designs across all your touch points, so you can roll out your brand to the world feeling proud and confident.

Let’s build your brand story

Whether you already have a brand identity that needs a refresh or you're starting from scratch, we’ll work together to create a brand that aligns with your vision and connects your business to your ideal clients.

How We’ll Do It

Discovery

Through research and brainstorming we'll create a visual direction for your brand. This stage is crucial for pinpointing what your business is all about, gaining insights into your target market, and understanding how your audience will experience your brand.

Creation

This is the exciting part! Based on our research, you'll be presented with creative concepts that outline the direction we’ll take to build your brand. This collaborative process ensures that the creative direction reflects your vision.

Application

Once we agree on a direction, we’ll prepare everything you need to share your brand with the world. Well-executed application is key to ensuring that all our hard work pays off. You’ll receive tools, guidance, and follow-up communication to make the process clear and straightforward for you and your business moving forward.

*Pricing is a guide only. Because there’s no such thing as a one-size-fits-all design solution, each brand package is customised to fit your needs. Once we’ve been in touch to work out what you require, I’ll supply a quote based on the brief. You can complete the contact form to get started.

Pricing is in NZD and excludes GST. Up to two revisions are included for each item, and any further changes will be discussed and re-quoted as appropriate. Pricing does not include imagery (eg. photography, stock imagery), printing, desktop/web licences for fonts or graphics, or raw files.

KIND WORDS

Ponder Design Studio was fantastic and easy to deal with. Kylie took me through every step and listened carefully to what I was after, and added advice along the way. This was a design for new shop fit-out, logo for our new name, shop front signage, business card, and gift cards. I couldn’t be happier with our experience.

Julie Sharpe, Fia

FAQs

  • I tend to plan my schedule about four weeks ahead, so it's best to contact me as soon as you start thinking about needing a designer, and definitely before your deadline approaches.

  • Payments are split into two parts:

    50% paid up front to secure your booking

    50% on completion of the project

  • Branding projects

    You’ll need to have completed the Brand Questionnaire from me before we can begin. Once I have that, we’ll meet up (either in person or online) to go through any questions and to make sure we’re on the same page before I dive in to designing.

    Other design projects

    This depend on the brief. Once we’ve discussed your project I can tell you what’s needed to go ahead.

  • If you're not still not happy after two rounds of changes, we'll keep tweaking things, however there will be an extra cost for this additional time (which I will supply a quote for).

    This is a rare situation, as we start with a detailed questionnaire and briefing to make sure we're on track, and most of the time, two rounds of changes are enough!

  • Please ask! I’m always open to discussing new design ideas. And if I can’t help then I may know someone who can.

  • The answer to this is, maybe. Project timelines have been well thought out to include research, design drafting, and refinement rounds. However, there are situations where we might be able to rush things along. If you're eyeing a speedy project, give me a heads-up well in advance. I can then provide a custom quote based on your needs. Please note that this may include a rush fee depending on the project's complexity and deadline.

Need more?

There are endless possibilities for what can be designed for your brand.

Please contact me to discuss what’s on your wishlist and I can create a project to suit.